The Treasure Chest!
This section offers you learning, useful documents with helpful processes and some of the things we’ve found that might inspire you. Dip in whenever you want to! Sharing is part of your success strategy.
TIP: Keep this page bookmarked so you don’t have to go through the entry process every time you want to come back.
Most of these are free, although a few cost money and they all give you either detailed instructions to make those online activities easier or ideas that will improve your marketing and image development.
Dive in and help yourself to guides, how tos, models and formulas to make life as a business owner much easier!
Useful free guides
Nail down your perfect client profile
A step-by-step guide to build your ideal customer avatar: Cost: Zero!
A graphic guide to demonstrate how to feed your marketing machine with minimal effort. Cost: Zero!
If marketing is something you know you should do, but you’re struggling to put together a sensible marketing plan, this structure will help you to get everything lined up. It’s just 3 pages – but will generate a lot of information for you to start with. It’s another freebie too.
The questions that get you compelling third party validation. Cost: Zero!
How to create a website that works
What you need to know to get a web site that engages your visitor and persuades them to take action. Cost: Zero!
A step-by-step strategy to take you from zero to writing a regular blog. And it won’t cost you a penny.
Useful free guides
How to create a marketing funnel
If you want to generate more leads, use this process to keep potential customers joining your list. This is a basic structure to get you started – and costs zero to download.
13 steps to turn LinkedIn into a lead generator
If you own a business LinkedIn is a powerful marketing tool. Find out how to optimise your profile and use your free account to start building the right kind of relationships with people who are looking for an expert like you. It’s free to download.
If your business doesn’t have a social media policy, this template is a good place to start. Keep it simple – and it’s free.
12 and a half steps to write a good article
If you fancy writing a blog, creating an article for an industry publication, adding a post to your LinkedIn profile and don’t know where to start, this is a formula that will get you started. IT costs nothing (but if you need someone to write for you, we’ll start charging you!)
Pipedream to Proposal worksheet
If you’re planning to write a book – download this worksheet and invest some time to give your masterpiece a better chance of success.
A simple structure that makes setting personal goals easier and gives you a straightforward process for ensuring you achieve what you want to.
Video tutorials
FEE
9 video tutorials with downloadable notes that will take you from setting up your profile to building relationships that turn into customers. Only £47.
Books & reports to help your business
How to market your business better in 30 days
How to write for the web, for marketing materials, newsletters, blogs, articles and much more. This 30-day ebook guide gives you actions for each day to keep you on track. £17 to download 60+ pages packed with information.
