The Lazy Blogger

The Lazy Blogger

There’s a saying that suggests if you want the most efficient way to do something ask a lazy person – they’ll find the shortcuts and remove time-consuming activities along the way.  This is my lazy blogger’s guide. Firstly, are you a talker or a writer? If...
What are your systems?

What are your systems?

As a self-confessed left-brain control freak – I like systems and processes – they keep everything organised and make life easier.  So what systems does your business have? Most of us have some kind of accounting system, these days that has to include...
Research your market

Research your market

Before you invest your valuable time in writing a book, it’s wise to research your market place first.  It could save you a lot of time, editing and rewrites. These are some of the key questions that will guide your research. Which section would you expect your book...
What is your website doing for you?

What is your website doing for you?

I’ve seen some rubbish websites in my time – there are many still sitting around the internet.  I do wonder if they’re actually any use at all. If your website isn’t getting results you need to decide if it’s worth paying your hosting fee every month/year. I’m...
What is your 5%?

What is your 5%?

We’re working with a client who is launching his book at the end of April and I’ve been privileged to have beta read the book.  It’s about a huge adventure and highlights the amount of planning that is required for even a relatively short-term undertaking. One of the...