by Heather Bury | Sep 30, 2026 | Author Guide
There are three main ways to get your book published – traditional publishing houses, independent publishers, and self-publishing. If you’re a first time author and you don’t have a connection in traditional publishing, my recommendation would be to find a good...
by Heather Bury | Sep 23, 2026 | Author Guide
A successful book keeps selling over time. That means that you need a marketing plan for your book. You already know who your ideal readers are. You have a clear idea how your book helps them. Hopefully, you also know where they are active – social media, podcasts...
by Heather Bury | Sep 16, 2026 | Author Guide
Writing your book is just the tip of the iceberg. Once it’s ready to publish it’s your job to market it. It doesn’t matter how you plan to publish it, marketing is your responsibility. Mainstream publishers will do a bit, but will definitely expect you to have a...
by Heather Bury | Sep 9, 2026 | Author Guide
When you write a non-fiction book to share your expertise, you should have a clear idea of who you’re writing for. It’s surprising how many authors start writing before having real clarity on what their reader wants. But, of course, you wouldn’t do that, would you?...
by Heather Bury | Sep 2, 2026 | Author Guide
You’ve slaved over a hot keyboard for weeks, or maybe months or even years. Your manuscript is finished and you typed that final full stop with gusto. Ta-dah! It’s done. Is it time for a huge sigh of relief, a little celebration or the next stage in your plan to...
by Heather Bury | Aug 26, 2026 | Author Guide
After 13 weeks with a small cohort of authors on the Author Guide Course, I’ve realised that getting a book from ‘I’ve got an idea’ to ‘selling like hot cakes’, is not about the quality of the idea, it’s about how well you plan. Lots of people have great ideas for...