by lesley | Nov 13, 2017 | Marketing
I go to lots of networking events and I collect lots of business cards – these are useful as it provides a means of getting in touch with people who may become suppliers. I also get lots of leaflets about services, forthcoming events and promotions – most of these...
by lesley | Oct 2, 2017 | Blogging
If nobody reads it – nothing. But how do you get a following like some of the well-known bloggers who make millions from writing blogs? Most of these bloggers are young in their 20s and have a massive following around a specific subject. They earn their money from...
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by lesley | May 23, 2016 | Marketing, Reputation
Promising you a ‘magic bullet’ to solve all your business challenges isn’t very realistic – BUT these five things will make a significant difference. ONE – Make your mind up! If I had £1 for every time someone at a networking meeting described their ideal contact as...
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by lesley | Oct 26, 2015 | Marketing, Reputation
Marketing is a vast subject – and impacts on every area in your organisation no matter how big or small. Reputation marketing is a small part of it. So what is reputation marketing exactly? It’s taking control of your online profile (and equally your offline profile,...
by lesley | Jul 20, 2015 | Marketing, Uncategorized
When I’m talking to people about marketing their reputation I often find that they haven’t really thought about the Why, Who, Where, What, When and How of their online marketing. Quite often the reason for embarking on it is ‘because everyone else...
