by lesley | Apr 6, 2020 | Business
If you’re about to set up in business it’s a scary step to take. When you’re going from a reliable income as an employee to the captain of your own ship exploring relatively unknown waters with rewards that are, at best, projections, with no guarantees, it can be...
by lesley | Mar 2, 2020 | Social media
If you’re in business you need to do some marketing to keep your business’s profile visible to potential clients. But what kind of activities should you be doing to market your business effectively? Marketing today cannot ignore social media as a valuable resource to...
by lesley | Jan 13, 2020 | Social media
Pinterest was relatively late to the social media party, launching in 2012 – but hit 10 million users in record time. But how does it work? It’s a very, very simple concept. You create virtual notice boards for specified subjects and pin digital images to...
by lesley | Nov 11, 2019 | Social media
Social media seems to be the answer to everything these days – whether you’re trying to build up your business, recruit staff or reconnect with people from your past. I use it to stalk my children, stay in touch with people who aren’t just around the corner,...
by lesley | Jul 22, 2019 | Social media
The social media platforms that are available are many, but the big six are: LinkedIn (2003) (now owned by Microsoft since December 2016) Facebook (2004) YouTube (2005) (purchased by Google in November 2006) Twitter (2006) Instagram (2010) (taken over by Facebook in...