Social or business?

Social or business?

If you’re in business you need to do some marketing to keep your business’s profile visible to potential clients.  But what kind of activities should you be doing to market your business effectively? Marketing today cannot ignore social media as a valuable resource to...
Build your boards

Build your boards

Pinterest was relatively late to the social media party, launching in 2012 – but hit 10 million users in record time.  But how does it work? It’s a very, very simple concept.  You create virtual notice boards for specified subjects and pin digital images to...
How social is your media?

How social is your media?

Social media seems to be the answer to everything these days – whether you’re trying to build up your business, recruit staff or reconnect with people from your past.  I use it to stalk my children, stay in touch with people who aren’t just around the corner,...
Are you active or passive on social media?

Are you active or passive on social media?

The social media platforms that are available are many, but the big six are: LinkedIn (2003) (now owned by Microsoft since December 2016) Facebook (2004) YouTube (2005) (purchased by Google in November 2006) Twitter (2006) Instagram (2010) (taken over by Facebook in...
All joined up

All joined up

Social media can take over your life.  If you have a teenager in the house you’ll have noticed their nose is permanently glued to their phone to keep up with what’s going on.  Try and get them to tidy their room, clear the table or any other chore and they almost have...