by lesley | Feb 28, 2022 | Press & Media
The days of press releases being the only route to getting publicity are long gone. Today’s editors are looking for something much more interesting than your latest product launch. In fact, getting published is actually easier – there are new publications...
by lesley | Jun 8, 2020 | Business
When you’re running a business there is always a lot to do and marketing is one of those things that often gets pushed onto the back-burner. But what is marketing anyway? It’s not public relations (although that’s part of it) It’s not sales (although that is involved)...