Is your author ready to emerge?

Is your author ready to emerge?

When I talk to people about writing a book, the responses are pretty evenly split between: “I’ve been meaning to get around to writing a book.” And “I could never write a book.” (And, of course, there are a few people who have already achieved author status!) Both...
Your non-fiction book writing plan

Your non-fiction book writing plan

I recently read an excellent post on LinkedIn about ‘inspiration’.  The point was being made by a commercial copywriter, that professional writers can’t afford to wait for inspiration or we’d never be able to sustain a business! When you’re facing the task of writing...
Mindset and motivation for authors

Mindset and motivation for authors

The key to getting your book from an idea and into print is taking action.  But, if writing isn’t your thing, you need something to get you moving. When I work with people on their books, there are a number of things I encourage them to do, before they even think...
‘… and the winner is …’

‘… and the winner is …’

If you’re aiming to raise your profile there’s nothing like entering your local business awards.  Even if you don’t win your name gets known by more people.  Clearly, it would be better to actually win, but there are never any guarantees. Entering awards usually...
Is the writing muse in today?

Is the writing muse in today?

When you are writing to promote your services it can be as big a mountain to climb as writing a novel if you don’t know where to start.  Many people can’t get started, some start to write and then delete their efforts – several times (the equivalent...