by Heather Bury | Oct 19, 2026 | Social media
The dictionary has a lot to say about the word ‘social’: human society, companionship, friendly interaction, cooperative relationships, organised communities. Nowhere does it say ‘sales vehicle’. I think online platforms offer a digital form of...
by Heather Bury | Oct 14, 2026 | Author Guide
Actually writing your book is only the beginning of the process of becoming an author. Yes, it gives you authority, it’s a great marketing tool – but like any tool it doesn’t work if it’s sitting in the tool box. You have to get it out and use it. The launch This is...
by Heather Bury | Oct 8, 2026 | Marketing
Many moons ago when I did my professional qualifications, I was astonished to discover that the label ‘marketing’ covered far more than advertising and promotion. It starts with market research – know your market place Companies that offer a similar product or service...
by Heather Bury | Oct 7, 2026 | Author Guide
Writing a book needs to have purpose. Just because you can, doesn’t mean you should! That may seem counterintuitive coming from someone who helps people to write books, but the first learning on my Author Guide course is all about Purpose; the author’s big ‘WHY?’ A...
by Heather Bury | Sep 30, 2026 | Author Guide
There are three main ways to get your book published – traditional publishing houses, independent publishers, and self-publishing. If you’re a first time author and you don’t have a connection in traditional publishing, my recommendation would be to find a good...
