My website pet hates!

My website pet hates!

I’ve been writing copy for websites for more than 20 years and, during that time, the look and feel of websites have changed dramatically.  Who remembers the good old left hand menu and a narrow boxy-looking block of copy, with little tiny images? Then bigger screens...
How to present with pizazz!

How to present with pizazz!

Whether you’re pitching a new idea, presenting a project, or trying to win over a client, a strong pitch or presentation is key.  But it’s not just about what you say—it’s about how you say it. Here are some top tips for nailing your pitch or presentation,...
AI for business

AI for business

I’m what people usually describe as a senior citizen, but that doesn’t mean that I’ve got a closed mind to the latest technology.  I’ve heard people much, much younger than me express doubt that AI is a good thing (and a few people say that they’re too old to get...
Webinar magic

Webinar magic

Even if you’d never attended an online event before, lockdown probably changed that for you.  Instead of jumping in the car and meeting face-to-face, we all got to grips with online platforms like Zoom and Remo (and many others). Online meetings have retained their...
What is marketing?

What is marketing?

I go to networking meetings regularly and so I often get asked ‘What do you do?’  It’s hard to explain it in one word or a short phrase, so it can end up being more of a list.  Many people are surprised at some of the things we do – and that led to this blog! Our team...