by lesley | Oct 9, 2025 | Websites
We all hear that phrase ‘Content is King’, but it’s not quite true for the home page on your website. The days of 300 words of text are long gone, search engines are more sophisticated and visitors to your websites behave differently. They’re reading on smart phones...
by lesley | Sep 29, 2025 | Pitches & Presentations
If you’ve been asked to make a presentation or you’re planning a pitch to a potential client, where do you start? Start with the end in mind What do you want your presentation or pitch to achieve? What is that big takeaway for your audience? Once that is...
by lesley | Sep 19, 2025 | Business
Nobody would describe me as ‘techy’, I’m a words person, not a technology geek, but AI definitely excites me. The potential is almost beyond belief. For small businesses it offers opportunities to do some things that weren’t possible without expensive expert help...
by lesley | Sep 9, 2025 | Press & Media
As a small business owner or solopreneur, you’ve probably wondered how to get your name out there without breaking the bank or hiring an expensive PR agency. The truth is, you can create a highly effective media and PR strategy yourself – but it requires more...
by lesley | Aug 29, 2025 | Marketing
When you’re running a small business you know marketing is essential, but if you’re on a tight budget, where do you start? Content is STILL King! Blog posts, how-to guides and interesting customer stories all contribute to establishing your reputation as an expert. ...
