by lesley | Jun 11, 2012 | Readability
I like to think that I write good quality web content – and my team do too – but once written it all depends on the design as to whether anyone ever reads it. These are some of the things that really get my goat and are virtually guaranteed to stop people...
by lesley | May 25, 2012 | Writing Skills
Do you know how people see you when they meet you? Are you serious and thorough, fun and quirky, practical and down-to-earth? If you’re in business your company will have a personality too – and, if you’ve grown it from scratch, it’s probably...
by lesley | May 1, 2012 | Marketing, Social media
There are many opportunities to market your business online – and some people take advantage of as many as possible, whilst others don’t know where to start. My advice is to start with yourself and your business: What do you deliver to your customers? In...
by lesley | Apr 23, 2012 | Social media
Many people have asked me how I manage to be so visible on social media – and still get any work done! The answer is a combination of tools and habits. My favourite tool is Hootsuite.com as I can manage all my Twitter activity here as well as posting into...
by lesley | Apr 17, 2012 | Blogging, Guest bloggers
The lovely Dinah Liversidge writes great blogs and always makes me think – so I invited her to write one for me and she’s come up trumps. Get a coffee, sit back and enjoy her thoughts about blogging. When I first thought about writing a blog, I was...
