by lesley | Jul 22, 2019 | Social media
The social media platforms that are available are many, but the big six are: LinkedIn (2003) (now owned by Microsoft since December 2016) Facebook (2004) YouTube (2005) (purchased by Google in November 2006) Twitter (2006) Instagram (2010) (taken over by Facebook in...
by lesley | Jul 15, 2019 | Blogging
If you know that content is important, but sitting down to write a blog results in a visit to the coffee machine, a couple of biscuits (or popping out for a bar of chocolate/doughnut/your-choice-of snack-here), a bit of filing, a non-urgent phone call, replying to a...
by lesley | Jul 8, 2019 | Business
When you’re in business you need customers (or clients). Without them your business will fail. That means that you need to put your message in front of people who need what you’re offering. Before you rush off to write a new website or launch a PR campaign, stop. You...
by lesley | Jul 1, 2019 | Authorship
If you’re thinking of writing a book to underpin your expertise, here are ten top tips that will help your book be successful. Due diligence Check out the market. What other books similar to yours are out there? Don’t guess or limit your research to the ones you...
by lesley | Jun 24, 2019 | Lead Generation
