A social media saga

A social media saga

On the first day of Christmas my true love sent to me – a Tweet saying ‘will you marry me?’ That was a bit of a shock, but on Twitter? Really? On the second day of Christmas my true love sent to me – a LinkedIn update telling me he’s still waiting for an answer. He’s...
Customer service on autopilot

Customer service on autopilot

When someone buys something from you, you want to make them feel cared for – but if you’re selling high volume it gets harder and harder to keep up with staying in touch. That’s where autoresponders can be really useful. They put your communication on autopilot and...
Not another email …

Not another email …

If you’ve ever got on one of ‘those’ marketers lists you know that you can count on at least one email daily – sometimes more than one. They’re all trying to give you useful information, but it’s like a deluge. Too much information just switches your brain into...
Flexible Facebook

Flexible Facebook

If you’re running a business having a Facebook Page is de rigeur! There are some people who will tell you that, if you’re selling to other businesses, you’re better off on LinkedIn – and there is some sense in that. But don’t overlook the value of Facebook. These are...
Getting investment

Getting investment

Before I begin, let me say, I’m not a financial expert and this won’t give you advice on the right investment sources for your business. However, I have worked with many people who have been putting together business plans with a view to getting either a bank loan or...