by lesley | Aug 3, 2010 | Newsletters
Good newsletters are great; but very few newsletters are really good. Most are average and many are a not very well disguised sales pitch. Newsletters are marketing tools and writing for the reader is the key to success. Here are my thoughts on newsletters –...
by lesley | May 4, 2010 | Headlines, Newsletters, Testimonials
Usability is about how easy your site is for people to get around, find what they want, get from a to b with the least effort. Typical web users are lazy – and impatient! That means you and me too. I’m not trying to be insulting, but think about it: When...
