Picture Power!

Picture Power!

You know what they say about a picture says a thousand words?  I may be a writer, but even the most compelling copy needs images to enhance the message. Think about it – a blog like this with no image to decorate the top and attract the eye would look pretty...
All joined up

All joined up

Social media can take over your life.  If you have a teenager in the house you’ll have noticed their nose is permanently glued to their phone to keep up with what’s going on.  Try and get them to tidy their room, clear the table or any other chore and they almost have...
Talking to or talking at?

Talking to or talking at?

When social media really got going with Facebook and Twitter (and eventually LinkedIn), everyone was excited about these new tools that allowed them to connect with and talk to anybody.  It was more than just messaging people, it was enabling conversation between...
Social media: DIY or outsource?

Social media: DIY or outsource?

Social media seems to be a bit like Marmite.  Some people love it and are happy to spend time uploading pictures, making video, posting the latest snippet of info, sharing interesting posts and more.  Others think it’s a massive time-eater, is hard work for...
What kind of social media user are you?

What kind of social media user are you?

I met a guy who tweeted 80 times a day once.  It was in the early days of Twitter and he was virtually addicted.  He got a lot of followers initially, but what action did they take in response to his posts? When Tweetdeck, Buffer and Hootsuite were launched lots of...
Why is it ‘social’ media?

Why is it ‘social’ media?

The term makes sense when you apply it to Facebook, where people are talking about personal subjects, the kind of thing you’d chat about in real life.  But what about LinkedIn – how is that social?  Isn’t it a business platform? Let’s look at it from a different...