by lesley | Dec 3, 2025 | Author Guide
There are two sides to this. Firstly, you need to research your audience before you start writing, so you should have a good idea who will be interested in your book. Secondly, they won’t buy it if they don’t know about it – so you need to work on your promotion....
by lesley | Sep 19, 2025 | Business
Nobody would describe me as ‘techy’, I’m a words person, not a technology geek, but AI definitely excites me. The potential is almost beyond belief. For small businesses it offers opportunities to do some things that weren’t possible without expensive expert help...
by lesley | Jun 9, 2025 | Business
I connected up with Lance Wybrow on LinkedIn recently and he kindly offered me a free report aimed at helping small business owners, particularly start-ups to get their finances well-organised to ensure they remain profitable and viable. While I was somewhat chuffed...
by lesley | Feb 28, 2025 | Business
I’m what people usually describe as a senior citizen, but that doesn’t mean that I’ve got a closed mind to the latest technology. I’ve heard people much, much younger than me express doubt that AI is a good thing (and a few people say that they’re too old to get...
by lesley | Nov 19, 2024 | Business
I think the word ‘Business’ evolved from ‘busy-ness’! Lots of businesses are created because someone has a passion for something – and then they discover that their business needs more than their passion. When your passion is your core offering, the other ‘stuff’...