by lesley | Feb 4, 2026 | Author Guide
Most authors type the last full stop and heave a sigh of relief. All the hard work is done, now they can send the manuscript to the publisher and wait for their precious book to land in their hand. Sorry, but you’re just getting started – not at the end! It doesn’t...
by lesley | Jan 29, 2026 | Marketing
That phrase ‘Content is king’ has been around for a long time, but is it still true today? 100%. Potential customers need information to make the decision whether you are the right supplier for them. And, while cost may play a part, the reality is that they’re...
by lesley | Jan 19, 2026 | Websites
When did you last take a proper look at your website? Not just a quick glance to check it’s still working, but a genuine assessment of whether it’s doing its job properly. If you’re struggling to remember, that’s probably your answer right...
by lesley | Dec 10, 2025 | Author Guide
The key to getting your book from an idea and into print is taking action. But, if writing isn’t your thing, you need something to get you moving. When I work with people on their books, there are a number of things I encourage them to do, before they even think...
by lesley | Dec 9, 2025 | Marketing
Here’s an uncomfortable truth: you’re probably rubbish at writing your own marketing copy. And before you close this tab in a huff, let me explain why it’s not actually your fault. You know your business inside out. You’ve lived and breathed...
