by lesley | Nov 12, 2018 | Lead Generation
There are any number of marketing strategies and finding the ones that work best for your particular business is a challenge. Most marketing activities need to be tested for a while – months usually – to find out how well they’re working, or if they’re working at...
by lesley | Oct 15, 2018 | Facebook for business
Using Facebook as a business tool becomes more challenging every day. It’s getting like Google – the algorithms and filters change almost daily. Even my Facebook expert sighs in exasperation sometimes. “Every time I go on Facebook, something has changed. If I miss...
by lesley | Sep 24, 2018 | Marketing
When you start to create marketing material the temptation to fill the available space is strong. You often feel that you need to ensure the reader has ALL the information they could possibly need to make a buying decision. But, when the tables are turned, do you...
by lesley | Jul 2, 2018 | Facebook for business
Before I get started – I am NOT a Facebook expert. I admit that it’s not my preferred platform for business, but that doesn’t mean I don’t know its value. That’s why I have a Facebook expert in my team. If you’re selling products or services directly to the consumer...
by lesley | Jun 11, 2018 | Marketing
If I had a pound for every marketing flyer or promo card I’ve been given that is packed with loads of information I’d be very rich. When I meet small business owners, especially start ups they are often seduced by the low cost online options to create your own...
