by lesley | Aug 4, 2014 | Social media
Social media wears many hats – the secret is knowing which ‘outfits’ to wear them with! Let’s take a look at the biggest platforms and examine how they work – for relationships, business, job hunting and more. Facebook is VERY social and...
by lesley | Mar 10, 2014 | Marketing
Marketing spans many activities from audience research, product or service development right through to sales. However, when most people talk about ‘marketing’ they’re talking about the promotional part of the process. This is the bit where you are...
by lesley | Feb 24, 2014 | Uncategorized
When I’m talking to clients about their reputation marketing I’m often surprised at how little thought they’ve given to: Why they are doing it – what they want to achieve Who they are trying to reach – their target audience What...
by lesley | Feb 3, 2014 | Social media
I post a huge amount of information on various social media platforms and some people ask me how I have the time – the answer is, I don’t! I use scheduling tools to ensure I maintain a visible presence every day – even when I am busy in training or...
by lesley | Nov 4, 2013 | Marketing
When you are running a business what people say about you is really important. You can’t afford not to care what people say – your reputation is on the line. Warren Buffett said “It takes 20 years to build a reputation and five minutes to lose...
