by lesley | Jan 10, 2022 | Websites
When was the last time you looked at your website? If you’re thinking that’s not something you need to do – after all, you KNOW what’s on it – time for a rethink. You may think you know what’s on your website, but, if you have more than a handful of pages...
by lesley | Oct 19, 2020 | Website copy
When you start writing copy for your website – or are about to undertake a revamp – you need to do more than decide what you want to say. The first thing you need to do is to find out what people are looking for when they come to your website. What keywords do they...
by lesley | Aug 31, 2020 | Websites
When you start writing copy for your website – or are about to undertake a revamp – you need to do more than decide what you want to say. The first thing you need to do is to find out what people are looking for when they come to your website. What keywords do they...
by lesley | May 18, 2020 | Usability
Some websites are style over substance – and often feature lots of barriers that actually make it hard for your target audience (or anyone else) to read your message. That makes no sense, so open up your website and review it alongside these 13 barriers –...
by lesley | Feb 26, 2018 | Marketing
Many business owners think that marketing material is leaflets, flyers and brochures. Yes, definitely, but there are many other items that could be included: Your business card: cards have two sides and the reverse is an opportunity to let people know a bit more...
