by lesley | Aug 12, 2014 | Newsletters
There are two ways to look at newsletters – whether they arrive in the post or, more likely, in your inbox – as the sender or as the receiver! It’s interesting that people who complain about the amount of spam email and post they get still send out...
by lesley | Aug 4, 2014 | Social media
Social media wears many hats – the secret is knowing which ‘outfits’ to wear them with! Let’s take a look at the biggest platforms and examine how they work – for relationships, business, job hunting and more. Facebook is VERY social and...
by lesley | Jul 28, 2014 | Marketing
One of the most frequent questions I’m asked is ‘How long should I spend on marketing?’ Realistically, I think you should be investing at least three hours a week, but most small business owners insist they haven’t got that much time to spend....
by lesley | Jul 14, 2014 | Marketing
If you’re a business owner with limited staff keeping the ‘sausage machine’ stuffed is a perpetual challenge! When business comes in the customer has to come first and it’s easy to push the marketing activities onto the back burner simply...
by lesley | Jun 23, 2014 | Reputation
When was the last time you did a reputation check? Do you know what people are saying about you – good and not so good? Most of us work hard, are nice to our customers and deliver good quality goods and services – but is that enough to create a great...