The simple approach to marketing

The simple approach to marketing

Firstly, let’s get something straight – marketing is not selling, but selling is part of the marketing process!  In VERY simple terms marketing is finding a need and then fulfilling it.  However, there’s quite a bit more to it than that in reality!...
English like what she is wrote!

English like what she is wrote!

It always astonishes me that English has become the predominant international language.  The grammar is irregular, with many individual exceptions to learn and the vocabulary is huge with many words that mean something similar, but subtly different, not to mention the...
Do you know too much?

Do you know too much?

There’s one subject that we can all be guaranteed to know about in great detail – ourselves!  If you’re a business owner then the extension to that is your business – you know everything there is to know about it, especially if you started it...