by lesley | Mar 22, 2012 | Guest bloggers
Sarah Arrow is the Queen of Blogging! Having started Birds-on-the-Blog just a few years ago, it’s turned into an award winning, highly ranked busy blog platform. Sarah’s agreed to share some of her expertise with you – learn and enjoy! Every...
by lesley | Mar 20, 2012 | Marketing
Firstly, let’s get something straight – marketing is not selling, but selling is part of the marketing process! In VERY simple terms marketing is finding a need and then fulfilling it. However, there’s quite a bit more to it than that in reality!...
by lesley | Mar 14, 2012 | Guest bloggers, Writing a book
Jo Parfitt is a cracking editor and taught me most of what I know about editing books – what she doesn’t know about creating, writing, editing and publishing is not worth knowing. This is her advice on publishing a book. I have written 28 books and had...
by lesley | Feb 23, 2012 | Readability
It always astonishes me that English has become the predominant international language. The grammar is irregular, with many individual exceptions to learn and the vocabulary is huge with many words that mean something similar, but subtly different, not to mention the...
by lesley | Feb 20, 2012 | Marketing
There’s one subject that we can all be guaranteed to know about in great detail – ourselves! If you’re a business owner then the extension to that is your business – you know everything there is to know about it, especially if you started it...