by lesley | Feb 3, 2020 | Lead Generation
Every marketer relies on a list. Email marketing is still an effective tool and, if you don’t have a list already, there are courses that show you how to build a list. A couple of years ago GDPR hit many marketers hard, reducing lists as the contacts failed to...
by lesley | Jan 27, 2020 | Awards
If you’re planning to enter for a business award you’re almost certainly going to be asked to complete a comprehensive entry form. This is your first chance to make an impression – so make sure it’s a good one. Award entries vary enormously from a short ‘pitch’...
by lesley | Jan 20, 2020 | Autoresponders
If you’re planning an event, whether that’s a webinar, a seminar, a training course or workshop, getting people to sign up for it is just the first step to a successful event. So how do you get people to register for a place? If it’s a free event – maybe a...
by lesley | Jan 13, 2020 | Social media
Pinterest was relatively late to the social media party, launching in 2012 – but hit 10 million users in record time. But how does it work? It’s a very, very simple concept. You create virtual notice boards for specified subjects and pin digital images to...
by lesley | Jan 6, 2020 | Email marketing
Marketing is an ongoing challenge for most businesses. Should you do social media, blogging, newsletters, webinars, direct mail, email, something else or all of the above? There’s no ‘one size fits all’ answer, but the place to start is with the people you’re trying...