by lesley | Jul 23, 2018 | Autoresponders
Autoresponders are seriously under-used. So many people miss opportunities to keep people who have already shown interest engaged and lose potential subscribers. If you don’t know what an autoresponder is – it’s simply a series of emails that are triggered by an...
by lesley | Jul 16, 2018 | Email marketing
If you know how to use it effectively email marketing can be a powerful way to create ongoing sales. If you’re on any of the ‘big boys’ lists you’ll get regular emails promoting the latest products they’re offering. Tescos, B&Q, Wilkinsons, etc. all email their...
by lesley | Jul 2, 2018 | Facebook for business
Before I get started – I am NOT a Facebook expert. I admit that it’s not my preferred platform for business, but that doesn’t mean I don’t know its value. That’s why I have a Facebook expert in my team. If you’re selling products or services directly to the consumer...
by lesley | Jun 25, 2018 | Crowd funding
Crowd funding has become mainstream. It’s used for funding everything from product development to medical treatment. Typically crowd funding platforms give you space to pitch your project – and then how you will reward your investors. Just because you’re doing this...
by lesley | Jun 18, 2018 | Press & Media
When you’re running a small business getting press coverage can be a challenge. If you’ve got a good story then you might get some footage in the local newspaper, but it’s unusual for a business to be able to generate really newsworthy stories on a regular basis. So,...