by lesley | Dec 4, 2017 | Facebook for business
If you’re running a business having a Facebook Page is de rigeur! There are some people who will tell you that, if you’re selling to other businesses, you’re better off on LinkedIn – and there is some sense in that. But don’t overlook the value of Facebook. These are...
by lesley | Nov 27, 2017 | Business
Before I begin, let me say, I’m not a financial expert and this won’t give you advice on the right investment sources for your business. However, I have worked with many people who have been putting together business plans with a view to getting either a bank loan or...
by lesley | Nov 20, 2017 | Press & Media
In the newspaper business when an article gets ‘spiked’ it means it’s been dumped. In the old-style newspaper office a metal spike mounted on a wooden block was on every editor’s desk. Articles that didn’t make the grade were spiked – and then the office junior...
by lesley | Nov 13, 2017 | Marketing
I go to lots of networking events and I collect lots of business cards – these are useful as it provides a means of getting in touch with people who may become suppliers. I also get lots of leaflets about services, forthcoming events and promotions – most of these...
by lesley | Nov 6, 2017 | LinkedIn
So many people ask me if they should have a LinkedIn company page – and those that do complain that they find it difficult to build followers on their company profile. That’s because most people search for YOU, not your company. Even if they do search for your...