Managing your social media

Managing your social media

I use social media quite a lot and people are always asking me how I manage to be so prolific – and find time to work too!  The secret is to have a system, use the tools that are available and set time aside to manage your posts. I’m not going to review...
Social media on your website

Social media on your website

I love Twitter!  I find it’s an excellent way to share my knowledge and help people with their marketing.  It’s also an easy way to keep up with my contacts far and wide, both business and social.  If you manage it well it is a superb marketing tool. No...
When is it the ‘right’ time?

When is it the ‘right’ time?

I meet far too many people who want to tell me why they ‘can’t’ do something.  People who can, do – they don’t spend their time talking it over, they just get stuck in and get on with it!  Even when you offer help, some people will tell...
Social media on your website

The online marketing map

There are many opportunities to market your business online – and some people take advantage of as many as possible, whilst others don’t know where to start. My advice is to start with yourself and your business: What do you deliver to your customers?  In...
Getting the social media habit

Getting the social media habit

Many people have asked me how I manage to be so visible on social media – and still get any work done!  The answer is a combination of tools and habits. My favourite tool is Hootsuite.com as I can manage all my Twitter activity here as well as posting into...
Key social media platforms

Key social media platforms

There are thousands of social media, social bookmarking, social networking and microblogging sites, but what do they all do? Social media is a term that includes most of the others and also blogging, online article writing and newsletters. They’re all means of...