by lesley | Nov 23, 2020 | Business, Lead Generation
If you haven’t read the blog on How to build a sales funnel, read that first. Now you have your plan in place for what you are going to offer at the four levels of your sales funnel: Free Low cost Bread & butter Premium Now you need to know how to get people into...
by lesley | Nov 16, 2020 | Business, Lead Generation
If you want to create an ongoing flow of leads, without spending all day doing cold calls, you need a sales funnel. Before you get too excited this isn’t some kind of magic spell – but it is a process that can be put in place. It’s not an accident that people...
by lesley | Oct 26, 2020 | Writing a book
There’s more to becoming an author than planning and writing a book. There are lots of decisions that you need to make – these are a few things to think about. Is there a market for this? While everyone wants to stand out and be unique, if no books are listed...
by lesley | Aug 17, 2020 | Autoresponders
You’ve got a list, but how do you stay connected to those people who may have signed up to your list months or even years ago. Typically, people get on your list because they: Have met you and liked what you had to say Signed up for your freebie (lead magnet) Been on...
by lesley | Aug 10, 2020 | Email marketing
If you’re of a certain age, or into 60s music, you’ll recognise that phrase from a Beatles hit. So why am I writing about song lyrics? I’m not, but it was a great hook to hang my thoughts about email marketing on! A lot of people resist email marketing – after...
