by lesley | Nov 5, 2012 | Marketing, Social media
I use social media quite a lot and people are always asking me how I manage to be so prolific – and find time to work too! The secret is to have a system, use the tools that are available and set time aside to manage your posts. I’m not going to review...
by lesley | Sep 17, 2012 | Marketing
I recently had two conversations with two different people about branding. One of them thought branding was about the logo and it was astonished to discover that there was more to it than that. The other saw branding from a much more academic perspective and was...
by lesley | Aug 20, 2012 | Marketing
So many people get confused about these two – is Sales part of Marketing or does Marketing lead to Sales? Or is Marketing just another way of saying Sales? I can’t blame them for getting confused. I used to work in a marketing department and even I was a bit vague...
by lesley | Jul 10, 2012 | Guest bloggers, Marketing
This blog has real magic as it was written by The Sourcerer – aka Shelley Morris who keeps me organised. It’s all about one of those ‘obvious’ things that many people overlook. Enjoy! Exasperated and infuriated describe very well how I’ve...
by lesley | Jun 18, 2012 | Marketing
If you’re in business you want to provide good quality products and services to your customers – or you won’t stay in business long. However, does everything you do reflect the same level of quality? I have a ‘thing’ about business cards...