by lesley | Mar 20, 2012 | Marketing
Firstly, let’s get something straight – marketing is not selling, but selling is part of the marketing process! In VERY simple terms marketing is finding a need and then fulfilling it. However, there’s quite a bit more to it than that in reality!...
by lesley | Feb 20, 2012 | Marketing
There’s one subject that we can all be guaranteed to know about in great detail – ourselves! If you’re a business owner then the extension to that is your business – you know everything there is to know about it, especially if you started it...
by lesley | Dec 13, 2011 | Readability
When people arrive on your website you want them to stay, read a bit and take action. However, many websites find people leave quite quickly and they don’t get as many enquiries/sign ups/sales/click throughs as they were hoping for. This is usually for one of...
by lesley | Nov 15, 2011 | Marketing
The trouble with the internet is that there is so much information out there it can be difficult to decide where to start. If you just type in a search word the deluge of information can send you running for cover! So how do you find things out – and know that...
by lesley | Oct 19, 2011 | Marketing
So many people contact a web designer as soon as they have decided to get themselves a website (or upgrade their existing site) – without having thought through what they want. These are a few tips to getting your website right. Think about why you want a...