by lesley | Apr 21, 2011 | Writing Skills
When you’ve written a piece of copy the best person to edit it isn’t you! However, if you don’t have a handy editor around you’ll need to at least review it. To gain a little perspective leave it as long as possible after having written it, but...
by lesley | Apr 20, 2011 | PR, Writing Skills
There are disagreements about things like single quotes or double quotes, one space or two after a full stop, what case headlines should be in – and other punctuation and layout styles. Whoever is ‘right’ or ‘wrong’ – and most...
by lesley | Apr 19, 2011 | Blogging
We’ve already talked about posting your blog content in more than one place, but there’s another way to get your words in front of a wider audience. This is about placing the link to your blog in as many places as possible. There are a couple of tools that...
by lesley | Apr 18, 2011 | Blogging
Many people say to me ‘I won’t be able to keep coming up with good content for my blogs’, it’s a perpetual challenge! However, there are a few tricks to generating good content. The first one is to have a dedicated brainstorming session. Get a...
by lesley | Apr 18, 2011 | Blogging
When you’ve written a good blog and posted it on your own blog – is that it? As the daughter of a thrifty Yorkshirewoman, I know how to make a little go a long way so I use one blog for many things. This isn’t the only way to do this, but it is a...
