by lesley | May 25, 2020 | Lead Generation
Your list is the people who have said ‘I’m interested’; the fact that people have signed up indicates that. They may not be ready to buy anything today, but they have shown an interest. Now it’s up to you to impress the socks off them so, when they are ready to buy,...
by lesley | May 18, 2020 | Usability
Some websites are style over substance – and often feature lots of barriers that actually make it hard for your target audience (or anyone else) to read your message. That makes no sense, so open up your website and review it alongside these 13 barriers –...
by lesley | May 11, 2020 | Autoresponders
People buy people – and that means you need to be a real person and communicate directly with your customers and potential clients. But we all have just 24 hours in any day and you need to use them wisely to avoid burnout or finding you haven’t earned any money...
by lesley | May 4, 2020 | Social media
Pinterest is a platform that’s totally focused on images – but when it comes to it – what kind of images work best? Infographics These are very popular. Basically, they take your expertise and break it down into small bites. They’re great for sharing...
by lesley | Apr 27, 2020 | Email marketing
Email marketing is one of those bones of contention. None of us likes to be sold at, but, if we’re a business owner, we want marketing tools to get our message out. My guess is that you unsubscribe from, or simply delete, any incoming emails that are a sales pitch. ...
