Where does your business come from?

Where does your business come from?

Business comes from many sources, whether that’s direct sales or being recommended by someone – do you know what the most effective source of business is for you? Take a look at your current batch of customers; how did they find you?  If you don’t know, ask them...
5 steps to beat writer’s block!

5 steps to beat writer’s block!

If you want to write a book, there are lots of things to do – mostly practical stuff – but then you actually have to write the book.  Many authors find that, even though they have years’ of experience and bags of knowledge, getting it down on paper isn’t...
A list with value

A list with value

Every marketer relies on a list.  Email marketing is still an effective tool and, if you don’t have a list already, there are courses that show you how to build a list. A couple of years ago GDPR hit many marketers hard, reducing lists as the contacts failed to...
Top 3 tips for award winning entries

Top 3 tips for award winning entries

If you’re planning to enter for a business award you’re almost certainly going to be asked to complete a comprehensive entry form.  This is your first chance to make an impression – so make sure it’s a good one. Award entries vary enormously from a short ‘pitch’...
Planning an event?

Planning an event?

If you’re planning an event, whether that’s a webinar, a seminar, a training course or workshop, getting people to sign up for it is just the first step to a successful event. So how do you get people to register for a place? If it’s a free event – maybe a...