Is outsourcing a good solution?

Is outsourcing a good solution?

As an external agency, we offer an outsourced solution to our clients, but is it the right answer for all businesses? These are the big questions that business owners and marketing managers need answered. Will the content you generate be congruent with our values and...
What’s your marketing strategy?

What’s your marketing strategy?

If you haven’t really got past writing the odd blog article and posting on social media when you have time, you need to take some time out and put a proper marketing strategy in place. OK – that sounds a bit like a teacher (or maybe your mum!)  But if you’re serious...
Broadcast your message

Broadcast your message

If you aspire to get on the news programme’s sofa or be a feature on a magazine show on radio or TV, start locally. There are dozens of local radio stations as well as regional TV stations and they’re all looking for interesting material for their listeners. Do your...
When is a newsletter not a newsletter?

When is a newsletter not a newsletter?

Let’s get real here – none of us really want another boring newsletter cluttering up our inboxes.  Do you really need to know that we just had a team meeting or have a few exciting marketing projects in the pipeline?  No!  And I don’t want to know about your new team...
First impressions

First impressions

You may have heard the quotation ‘You never get a second chance to make a first impression’.  It’s not just a clever phrase, it’s very true.  In a world where information is thrown at us in a constant deluge on social media, it’s doubly true.  That amazing first...