The Chattering Classes

The Chattering Classes

Auberon Waugh invented this phrase to describe the middle classes who were well-educated, had strong political views and were social concerned.  It wasn’t a compliment!  Today it might be used in a completely different way – to describe people who spend all their time...
The Chattering Classes

7 steps to Social networking success

Social media is a powerful tool – for both social and business use.  It’s like being in a massive networking event where you can seek out exactly who you want to talk to and get into conversation. If you’re in business this is excellent news – and most business people...
The Chattering Classes

Twitter to market your business

Twitter is a bit like Marmite – people tend to love it or hate it.  Some people see it as an amazing network where you can talk to anyone and get pretty instant responses – a bit like text messaging on a global scale.  Other people just don’t get it...
12 ways to get RAVEs

12 ways to get RAVEs

I created the RAVE acronym to help people to see the value of promoting their company – here are 12 tips to build your RAVE factor Reputation Check your online security – Facebook privacy settings, notifications from your various platforms and change...
Top 10 tips to improve your reputation

Top 10 tips to improve your reputation

Reputation is generated by ‘people talking about you’; that can include people writing about you too and that can include: Emails Social media Blogs including comments on your blog or someone else’s, possibly a third party’s Testimonials or recommendations on various...
How to set up a lead generator

How to set up a lead generator

In an ideal world business owners would have an effective lead-generator that delivered hot prospects daily.  Unfortunately, it isn’t as easy as it sounds and it takes serious effort to get the attention of prospective customers and then convert them to sales....