by lesley | Sep 9, 2024 | Author Guide, Writing a book
If you run a business, train people, are a consultant or a speaker, having a book with your name on the cover as author sets you apart from your competitors. It positions you as an authority and extends your reach dramatically. I was taught that there were two types...
by lesley | May 29, 2024 | Author Guide, Writing a book
Business cards are still alive and well, a few have become digital, but in the business networking circles I move in, most people have a piece of card with their essential content details on to hand over. But what do you do with all those pieces of cardboard when you...
by lesley | Feb 19, 2024 | Author Guide, Writing a book
Virtually everyone has valuable knowledge they could share in a book and, if you’re a business owner, you’ll have experience to back that up. But writing a book isn’t just about sitting down and writing 40-50,000 words. Research A smart author does their homework. ...
by lesley | Nov 9, 2023 | Writing a book
First time authors often underestimate the amount of work that goes into writing a successful book. I know many authors whose books don’t do as well as they could because they’ve neglected one or more of these essential stages. 1: Research Before you even start...
by lesley | Jul 29, 2023 | Writing a book
Currently, the boot of my car has a couple of dozen copies of the latest book I’ve produced, The Reputation Gap, written with my co-author, Peter Roper. It’s not my first book and I’m currently well into the next one. As a writer, it’s probably not surprising that...
