by lesley | Jul 29, 2025 | Reputation
If you’re going to be visible online, every single thing you post will influence how people perceive you. You can’t decide who sees what; every word may have an impact. It doesn’t matter if you’re posting on your business accounts or personally, particularly as a...
by lesley | May 19, 2025 | Marketing
If you’re a small business owner or a solo consultant, finding marketing ideas that make you stand out can be tough. Marketing specialists often recommend all kinds of approaches, but they’re pretty much a version of what everyone else is doing. Here is a basketful of...
by lesley | Apr 29, 2025 | Social media
We’ve all heard the ‘joke’ that people take photos of their meals and then publish them on social media. The underlying message is that your lunch is not really interesting to most people – unless you happen to be dining at a Michelin starred restaurant and your...
by lesley | Apr 19, 2025 | Reputation
We’re not talking about your epitaph, but something much more current. It’s what people say about you today. If your name comes up in conversation at a networking event, what do people say? I’ve heard so many things said about others – when they’re not in the room. ...
by lesley | Feb 9, 2025 | Marketing
I go to networking meetings regularly and so I often get asked ‘What do you do?’ It’s hard to explain it in one word or a short phrase, so it can end up being more of a list. Many people are surprised at some of the things we do – and that led to this blog! Our team...
