by lesley | Aug 30, 2021 | Marketing, Reputation
When you’re running a business you need to be visible, so you meet potential customers and they find out how amazing you are! When I say ‘meet’, I don’t necessarily mean physically meet people – that’s only part of the process; you also need to meet people...
by lesley | Jul 19, 2021 | Email marketing
How many times a week do you delete unwanted emails? How often do you find that something you signed up for to get something you wanted has resulted in endless sales messages? OK! That’s how NOT to do successful email marketing. I guess some people must respond to...
by lesley | Jun 21, 2021 | Social media
In a recent business networking event the group was asked ‘where do you hang out on social media?’ The answers were interesting. First everyone wanted to know whether this was business-wise or personally – and for some people the answer was the same for both,...
by lesley | May 31, 2021 | Business
Business consultants and sales trainers talk about ‘Unique Selling Propositions’. But what is one of those really – and do your business, your services and your products all need to have one? We all have competition – there are few truly unique...
by lesley | Mar 30, 2020 | LinkedIn
If you’re a business owner and you have a profile on LinkedIn, you are probably hoping that it will give you a network that will spit out new clients or customers and help your business grow. Here’s the bad news – it won’t unless you put some effort into it. And...
