by lesley | Mar 21, 2011 | Press & Media
If you’ve heard of ‘article marketing’, but aren’t sure how that works, here are a few things that will help you to decide if this is a marketing method that will work for your business. Q: How does writing articles work to market your company? A: Sharing your...
by lesley | Feb 21, 2011 | Headlines
Headlines are a focus for the reader’s attention so they need to be big and compelling, it’s no good presenting them in any font size less than 18 point or they’re likely to get overlooked. When people arrive on your page you need to get their...
by lesley | Jan 10, 2011 | Marketing
When you decide to invest in placing an ad whether in print or online, you need to ask yourselves some questions and ensure you fulfil some of the key requirements of a really successful ad. Here are some tips to help. Tip 1: Every ad needs an attention grabbing...
by lesley | Jan 5, 2011 | Marketing
If you have a good list email marketing is a great way to keep your name in front of people who may be potential customers. However, there are lots of things that help to ensure your email marketing campaign bears fruit. Know your target audience. What do they want?...
by lesley | Dec 15, 2010 | Marketing, Social media
Many people are seduced into using online marketing because there are lots of free services – like Facebook, Twitter, LinkedIn, WordPress, Blogger, etc. However, if you just to use a method of promotion because it’s free, you will end up with a scatter gun...