A social media saga

A social media saga

On the first day of Christmas my true love sent to me – a Tweet saying ‘will you marry me?’ That was a bit of a shock, but on Twitter? Really? On the second day of Christmas my true love sent to me – a LinkedIn update telling me he’s still waiting for an answer. He’s...
How social is your social media?

How social is your social media?

If you have a Facebook personal account, you’re probably using it for social activity; keeping up with family and friends in far flung places, letting people know what’s going on in your life (and sharing cute cat videos – no?)  However, if you have a Facebook...
Who is in your Facebook audience?

Who is in your Facebook audience?

Anyone who knows me has heard me on my soapbox about ideal client profiles may sigh a bit – I’m off again!  However, if you want Facebook ads to work for you, choosing who sees them is essential. If you are going to invest in an ad, you’ll need to: Get the headline...
How social should your social media be?

How social should your social media be?

If you’re running a business it’s sometimes hard to decide whether your social media should be you or your business. There are no hard and fast rules, but these are my observations. Generally: Never post anything negative about anyone else, it’s the fastest way to...
How social should your social media be?

Does your Facebook page work?

You’ve probably come across Facebook pages with thousands of likes and an active community and wondered why yours only gets a couple of likes a week and hardly any engagement. It’s all to do with the amount of time, money and effort you’re prepared to invest. Facebook...