by lesley | Jan 10, 2022 | Websites
When was the last time you looked at your website? If you’re thinking that’s not something you need to do – after all, you KNOW what’s on it – time for a rethink. You may think you know what’s on your website, but, if you have more than a handful of pages...
by lesley | Oct 19, 2020 | Website copy
When you start writing copy for your website – or are about to undertake a revamp – you need to do more than decide what you want to say. The first thing you need to do is to find out what people are looking for when they come to your website. What keywords do they...
by lesley | Aug 31, 2020 | Websites
When you start writing copy for your website – or are about to undertake a revamp – you need to do more than decide what you want to say. The first thing you need to do is to find out what people are looking for when they come to your website. What keywords do they...
by lesley | Nov 25, 2019 | Website copy
When your customer lands on your website how easy is it for them to understand what you do/sell/provide? Web surfers are impatient, have the attention span of a gnat and finding an alternative that’s ‘easier’ is – easier – than struggling with anything...
by lesley | Aug 5, 2019 | Website copy
There’s nothing like third party validation on your website to underpin your pitch. Everyone expects your website to paint a glowing picture of your business and the skills or products on offer, but when someone else says your good, it has more power. That means that...
