by lesley | Oct 26, 2020 | Writing a book
There’s more to becoming an author than planning and writing a book. There are lots of decisions that you need to make – these are a few things to think about. Is there a market for this? While everyone wants to stand out and be unique, if no books are listed...
by lesley | Jul 13, 2020 | Author Guide
There’s a well-known saying that everyone has at least one book in them. If you’re running your own business or a specialist in a particular area, you’ve definitely got the information in your head to create a book. Then the challenge of getting the book from being...
by lesley | Dec 2, 2019 | Writing a book
by lesley | Mar 11, 2019 | Author Guide
Yes, I know – you hate that word ‘guru’. It’s sadly overused. Perhaps ‘expert’ would sit better with you (although the dictionary does include ‘mentor’ and ‘acknowledged leader or expert’ in the description under guru). So how do you move from business owner...
by lesley | Aug 6, 2018 | Author Guide
Just because you know stuff doesn’t mean you have to become an author, so why do so many marketing people recommend writing a book as a promotional activity? Being an author does carry a certain kudos. It says that you have enough wisdom and knowledge to help other...
