by lesley | Jun 17, 2019 | Awards
If you’ve entered for an award, you’ll keep your fingers crossed until the short list is announced. If you’re on it you’ll almost certainly want to celebrate – that’s a real achievement. But what happens when you attend the awards presentation? Are you ready...
by lesley | Jun 10, 2019 | Autoresponders
I’ve been reading a lot of Gerry McGovern’s blogs and he’s on a mission about making technology and IT systems do the drudge work – so that the people in your business can actively help customers. It makes sense, but it’s not what happens in many big...
by lesley | Jun 3, 2019 | Social media
You know what they say about a picture says a thousand words? I may be a writer, but even the most compelling copy needs images to enhance the message. Think about it – a blog like this with no image to decorate the top and attract the eye would look pretty...
by lesley | May 27, 2019 | Email marketing
Email campaigns are supposed to be some kind of magic bullet, but do you want a load of sales spiel in your inbox? No? I thought not! I bet you’ve signed up for some download that looked interesting at some point only to discover you’re getting a daily sales pitch...
by lesley | May 20, 2019 | Facebook for business
Facebook is a powerful platform. Millions of people look at it daily so it’s a great way to put your business offering in front of a lot of people. Facebook frowns on using personal accounts for business, but there are business pages to fulfil that role. The only...
