by lesley | Mar 2, 2020 | Social media
If you’re in business you need to do some marketing to keep your business’s profile visible to potential clients. But what kind of activities should you be doing to market your business effectively? Marketing today cannot ignore social media as a valuable resource to...
by lesley | Feb 24, 2020 | Blogging
Blogging has become a valuable part of the content marketing strategy for many businesses. Good quality content is something that gets you found by search engines, read by potential clients and shared on social media. But what if facing a blank screen and writing is...
by lesley | Feb 17, 2020 | Business
Business comes from many sources, whether that’s direct sales or being recommended by someone – do you know what the most effective source of business is for you? Take a look at your current batch of customers; how did they find you? If you don’t know, ask them...
by lesley | Feb 10, 2020 | Author Guide
If you want to write a book, there are lots of things to do – mostly practical stuff – but then you actually have to write the book. Many authors find that, even though they have years’ of experience and bags of knowledge, getting it down on paper isn’t...
by lesley | Feb 3, 2020 | Lead Generation
Every marketer relies on a list. Email marketing is still an effective tool and, if you don’t have a list already, there are courses that show you how to build a list. A couple of years ago GDPR hit many marketers hard, reducing lists as the contacts failed to...
