by lesley | Jun 4, 2018 | LinkedIn
If I had a pound for every business person I’ve met who tells me that ‘LinkedIn doesn’t work’ I would be rich and wouldn’t need to work (that doesn’t mean I wouldn’t, I love what I do!) When I look at these people’s profile, I understand why LinkedIn doesn’t work for...
by lesley | Feb 19, 2018 | LinkedIn
I hear people complaining that LinkedIn is ‘stagnant’, ‘out-of-date’, ‘useless’ and other derogatory statements. While nothing can ever be called perfect, I find LinkedIn is a powerful platform for business – so what makes my experience so different from theirs?...
by lesley | Nov 6, 2017 | LinkedIn
So many people ask me if they should have a LinkedIn company page – and those that do complain that they find it difficult to build followers on their company profile. That’s because most people search for YOU, not your company. Even if they do search for your...
by lesley | Jul 17, 2017 | LinkedIn
It’s a powerful platform and successful – or it wouldn’t have so many users (467 million from the last stats). Microsoft wouldn’t have bought it if it didn’t have a future and that means that millions of people use it – but what for? Job hunting When it first kicked...
by lesley | Apr 3, 2017 | LinkedIn
Many of my clients ask me whether they should be posting on LinkedIn as themselves or their company. The answer is both, BUT – unlike Facebook, where Pages get a lot of traffic, company pages on LinkedIn are less visible. The pages that do get traffic tend to be the...
by lesley | Dec 19, 2016 | LinkedIn
If you’re selling to other businesses you could be missing opportunities if you don’t have an up-to-date LinkedIn profile. I teach people to use LinkedIn effectively as a lead generation tool – and it does take a little effort, but not as much as you might think. ...