by lesley | May 14, 2018 | Social media
I met a guy who tweeted 80 times a day once. It was in the early days of Twitter and he was virtually addicted. He got a lot of followers initially, but what action did they take in response to his posts? When Tweetdeck, Buffer and Hootsuite were launched lots of...
by lesley | Jan 29, 2018 | Social media
The term makes sense when you apply it to Facebook, where people are talking about personal subjects, the kind of thing you’d chat about in real life. But what about LinkedIn – how is that social? Isn’t it a business platform? Let’s look at it from a different...
by lesley | Dec 26, 2017 | Social media
On the first day of Christmas my true love sent to me – a Tweet saying ‘will you marry me?’ That was a bit of a shock, but on Twitter? Really? On the second day of Christmas my true love sent to me – a LinkedIn update telling me he’s still waiting for an answer. He’s...
by lesley | Oct 16, 2017 | Social media
If you have a Facebook personal account, you’re probably using it for social activity; keeping up with family and friends in far flung places, letting people know what’s going on in your life (and sharing cute cat videos – no?) However, if you have a Facebook...
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by lesley | Jun 26, 2017 | Social media
If you’re running a business it’s sometimes hard to decide whether your social media should be you or your business. There are no hard and fast rules, but these are my observations. Generally: Never post anything negative about anyone else, it’s the fastest way to...
![How social should your social media be?]()
by lesley | May 1, 2017 | Social media
You’ve probably come across Facebook pages with thousands of likes and an active community and wondered why yours only gets a couple of likes a week and hardly any engagement. It’s all to do with the amount of time, money and effort you’re prepared to invest. Facebook...
