by lesley | Sep 27, 2021 | Lead Generation, Marketing
Whether you call it a sales funnel or a marketing funnel – the purpose is to bring in new leads who have a need for whatever you are offering. These are a few of the pitfalls that prevent your funnel from working as well as it could. 1: A lead magnet that has a...
by lesley | Feb 15, 2021 | Email marketing
If you’ve ever signed up to one of those American internet marketers’ lists, you’ve probably been alarmed by the at least daily emails you’ve received. You definitely don’t want to do that to your list – do you? The answer is – that depends on the content...
by lesley | Dec 7, 2020 | Autoresponders
When someone signs up for your lead magnet, you’ve got their name and email – so now what? Most email management services include autoresponders as part of their package – and this allows you to nurture your relationship with the people who have shared...
by lesley | Aug 17, 2020 | Autoresponders
You’ve got a list, but how do you stay connected to those people who may have signed up to your list months or even years ago. Typically, people get on your list because they: Have met you and liked what you had to say Signed up for your freebie (lead magnet) Been on...
by lesley | May 11, 2020 | Autoresponders
People buy people – and that means you need to be a real person and communicate directly with your customers and potential clients. But we all have just 24 hours in any day and you need to use them wisely to avoid burnout or finding you haven’t earned any money...