by lesley | Jun 20, 2011 | Writing Skills
I’m a bit of a systems freak so I love being able to break things down into processes. Anything that I can turn into 7 steps to a result definitely makes me feel like I’ve achieved something! Sad, isn’t it? However, people tell me I am creative...
by lesley | Jun 9, 2009 | Readability, Website copy
After a post on Twitter yesterday I discovered I’d stirred up a nest of people who are equally irritated by others who use the wrong version of words like ‘lose’ (loose); compliment (complement); your (you’re); there (their and they’re)...
by lesley | Apr 23, 2009 | Website copy
You are probably the worst person to write about your business! That applies to me too – even though I’m a professional copywriter. The problem is that we know too much – and we’re so enthusiastic about our businesses that we want to tell...
